Lola B Formals is focused on helping you find the perfect dress for every occasion within any budget. Our top-of-the-line staff is the best there is when it comes to making you look and feel your best.

While we only have a limited amount of permanent staff members, we do hire a larger staff for prom season (January-May). If you are interested in applying for a prom season position, email us for an application today.

Lori Brasfield

Owner and CEO

With over twenty years of experience in marketing and business, Lori is dedicated to helping every girl find the best dress for every occasion. From you junior prom to your national pageant, Lori is the go-to expert in the Mid-South. She is also a spray tan technician who's ready to give you that perfect sun-kissed glow today (by appointment only).

Gaven Waldrop

Assistant to the Owner

Gaven knows how to help you balance that strict dress code with fashion-forward style for prom, homecoming, and every other event you have coming up this year. Gaven is also a makeup artist and spray tan technician, and knows how to style you from head toe!

Savannah Johnson

Prom and Pageant Specialist

Sav is sure to give you the best shopping experience! Having a unique style of her own, she's here to help you find the dress that reflects your personality and makes you shine. She also knows exactly how to accessorize for every look.

Emily Cockrell

Event Specialist

Shopping with Emily is always the best way to brighten up your day. She boasts a dynamic personality and a bright smile that will have you feeling your most confident in whichever dress you choose!